Adobe Campaign consultant

Description

Adobe Campaign Specialist


Our client serves millions of customers globally. They require a Adobe Campaign Specialist to create and implement multi-channel campaigns in Adobe Campaign for the target groups as well as A/B testing, segmentation and creating of ebooks/playbooks.


Role

*Analysis, evaluations and derivation of learnings from Adobe Campaign multi-channel campaigns
Improve conversion and click rates for new campaigns as well as existing online registrations through campaign design.
*Reactivation campaign of inactive subscribers and retargeting measures. Conception and implementation to re-engagement of the customer
Interface management to the CRM + Development of close loop marketing activities (recommendation of specific emails after field visit) and their integration into the IT landscape.
Opt in / opt out process optimisation regarding newsletter subscription
Digital Transformation in Marketing + Sales regarding multi-channel campaigns via Adobe Campaign


Experience


4 years experience with Adobe Campaign including campaign workflows, email, and multi-channel campaigns
You'll have at least 2 year's experience working with CRM's like Salesforce or similar
Experience in Reporting & Analysis

You'll need to be fluent in German and English for this role

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