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Project Manager - Paid Media

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Project Manager - Paid Media

Pharmaceuticals

Hessen, Germany

Description

Our client is a leading provider of healthcare services to millions of customers around the world. They require a Project Manager with experience in the Pharma or Bio Tech industry to support them within the Paid Media market

Role

*Technical advice on the coordination & control of integrated paid media campaigns for various channels like email marketing, online banner advertising
*Targeting customer groups including Health Care Professionals like Doctors & Pharmacists)
*Independent development and optimization of complex media strategies including segmentation and re-targeting
*Independent agency management & development and management of strategic media projects
*Independent development of central KPIs (Key Performance Indicators) and guidelines for the planning teams & agencies
*Testing of innovative segmentation and (re) targeting approaches by target group analysis and target group comparison as well as by addressing already activated customers again
*Testing of social media pilots and technical advice from the Communications department by contacting doctors or pharmacists via various social media channels to optimise and expand customer contact.
*Conducting internal media training (max. Once a quarter) for brand managers and customer managers


Experience


3-5 years' experience within the paid media (digital) industry ideally working with corporate clients
Experience in the area of paid media / social media with ad server technologies, analytics, ad verification, dashboarding, DMP
Comprehensive project management skills
Experience in on- and offline media planning
German fluency essential as well as good level of English
Excellent communication and presentation skills and used to working with remote teams

This is mainly a remote based role with some onsite work required occasionally
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Job Details

  • Job Type:

    Contract
  • Rate:

    Negotiable
  • Job published:

    18 days ago
  • Reference:

    BBBH8512